“快乐的小云”：PBS 与 Bob Ross Mashup 采取先发制人的措施（视频）

鲍勃·罗斯的“快乐小云”（YouTube）

感谢 PBS 在整个互联网/模因风潮中大放异彩。与亿万富翁在维亚康姆拥有的一些电台不同，公共广播服务公司没有钱去追查 YouTube 上的每一次侵犯版权行为。相反，他们通过在 PBS Digital Studios 自己动手，创造性地解决了人们重新挪用节目旧剪辑的问题：在那里，他们制作出令人印象深刻的自我意识视频，自动调整网络的辛迪加明星。

当然，这一切都是为了 LOL，但对于一个最吸引人的是画快乐小云的人来说，这也是巧妙的病毒式营销。

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